1626 magazine-a fashion guide for hipsters

 Guang zhou issue

A recently popular trend is to name your fashion business after a number. I don’t know why a magazine would call itself “1626.” Possibly, the founder thought his magazine was too cool for words to describe.  Well, 1626 is indeed cool  and one of my favorite Chinese magazines.

NLGX x 1626 design collaboration and feature, June 2009

NLGX x 1626 design collaboration and feature, June 09

NLGX x 1626 design collaboration and feature, June 09

NLGX x 1626 design collaboration and feature, June 09

The part I love the most is his graphic layout and cover design. Every time a new issue comes out, the bold and avant-garde cover always never fails to impress me. The graphic layouts are pronounced with strong visual impacts, in particular the innovative collages. The use of color and visual compositions is unconventional and possesses its own characteristics. 1626 is now the fashion guideline for Chinese fashionistas and continues to directly influence the styles of China’s next generation.

1626 Chengdu issue

1626 magazine Chengdu issue

The magazine primarily features street fashion including hip hop and hipster styles. It is published every two weeks in four cities in China: Guangzhou, Shanghai, Beijing, Chengdu and Nanniing.

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